Television and media has grown into
a major influence through out pop culture. With the power tv has, stations such
as pbs, Public Broadcasting Service, grew to become a prominent provider of
educational programing. Shows like “Sesame Street” help to expose kids to
certain situations providing them with problem solving skills and a stronger
sense of social interaction.
On April 12, 1973, Stevie Wonder
visited the famous neighborhood to hang out and perform some music. Having
Stevie Wonder on the show the was a huge success because he embodies all the
characteristics of the show helps promote the shows goals. He helped to break
down racial, gender, and socioeconomic barriers for children and their parents.
Stevie wonder not only performed but he interacted with characters such as
Grover, trying to help him sing. He also composed a song about the show
entitled “123 Sesame Street”. This song featured a talkbox, an instrument/piece
of technology that provides an additional timber to your voice similar to a
vocoder.
Specifically, the performance of Stevie’s hit song “Superstition” from his recently release album “Talking Book”, provided the viewers with “6 and ½ minutes of concentrated happiness”. In recent and current times of the Vietnam war as well as the cold war, Stevie Wonder was able to transcend happiness through a television screen with his infectious smiles and dancing. Sesame Street was exposing their audience to genuine live music inspiring kids to be creative and happy in their lives. It becomes immediately apparent the importance of community and how to interact and communicate with others. Through communication the band is able to provide a groove that feels good leading to has a climax within the music.
Stevie was a child prodigy himself but at the age of 23 he
is able to relate to all the kids on set, all the kids watching, and all the
adults, providing inspiration to learn about and perform music. He proves how
amazing performing can feel and how fun making music can be. Kids on set are
filmed going wild dancing due to the infectious feeling. The prime example is
the kid hanging off the fires escape moving uncontrollably. Kids are able to
express themselves through dancing in this high-energy environment filled with
enthusiasm.
Lastly, one of the most powerful
parts of this performance was the diversity present on set. Kids of different
races were dancing together as if nothing else mattered in the world. Members
of the band were different races yet they were coexisting, working together to
create something amazing. The setting of the show is in an urban neighborhood
implying different economic backgrounds and the leader of the performance is a
blind man. Yet, for the 6 and ½ minutes of music nothing else in the world
seems to exist. As the viewer you get a “Glimpse into the utopic possibility of
a place, neither child- nor adult-oriented but simply human”. The performance
teaches kids the power of community and to be accepting of everyone no matter
what. The power of music is thoroughly evident.
Through comments on Youtube, you
can see the noticeable impact the performance had on others from various parts
of the world.
Music video can have a huge impact on the song — it can either enhance the feeling/meaning of a song or completely ruin the song. Of course, this is a based on subjective opinions. Andrew Lloyd Webber is most well-known for his Broadway music in his film productions. One of the most famous of them all is the Phantom of the Opera, which is also highly recognized for its incredible soundtracks. The song All I Ask of You is a great depiction of how the video/camera techniques work with the music itself to produce the music video that is highly praised by thousands of audiences.
The setting of the video already creates an atmosphere that relates to the character of the song, a snowy, dark day. It begins with an instrumental introduction that is a series of chords leading to the singing. The third chord is such a magical change that lines up directly with the drop of the rose. Once the singing starts, the camera switches focus depending on whose singing and that really allows the audience to engage with the music and video simultaneously. Worthy to note, the frame switches to a glance of Phantom at 1:20 and that enhances the intensity of the scene. Additionally, they do a good job of connecting the lyrics to the physical actions. For example, when Raoul sings “Let me be your shelter…” he hugs Christine and these little actions is what makes the song more powerful. Also, just throughout the video, the camera angle zooms out when it reaches more climatic moments, allowing the audience have a fuller sense of the atmosphere. One of the most heart-wrenching scenes is when Phantom sees Raoul and Christine kiss and the camera captures the entire frame, which makes the scene that much more captivating.
One comment said, “I always had a sinking feeling that Christine was betraying the phantom, that she left his deep devotion to her for a petty boy who gave her flowers and was nice to look at, until I realized just recently that Christine’s love for Erik is Stockholm syndrome, and Raul is leading her out of a lifelong deception and swirling nightmare geniusly designed by Erik to trap her. I listened to this song for the millionth time once and realized that until she loved Raul she didn’t realize what she had wasn’t true.” This person’s in-depth observation of this music video shows that Webber and film director succeeded in their production because the commenter was able to capture how the actions are related to singing to portray certain feelings. Their reaction is definitely a good representation of what the music video is trying to display. Another comment said, “Probably THE most romantic song I’ve ever heard.” This person’s reaction is clear that the emotions of the song were delivered effectively, in order for the audience to feel emotionally connected. Additionally, another viewer commented, “Andrew Lloyd Webber: a freaking genius.” Just this one sentence is enough to show how powerful the music video is. With all these positive reactions, along with many more in the comments section, it is clear that this video evoked their meanings and feelings successfully. On another note, as I scrolled through the comments and actually did not find any negative observations, which is also a sign that the video was effective. All these comments show that technology allows us to directly communicate our thoughts or find relatable comments to agree with. It also expands the diversity of audiences because everyone is able to search for it.
As we can see, this music video delivers a strong performance through the coordinations of the music, actors, and directors. This is personally one of my all-time favorites and a huge reason is because of how well every aspect of video comes together to create the memorable experience of one of the most romantic songs. : )
More and more our modern society seems to be catering itself towards the attributes of shock value. Los Angeles based electro-funk duo “KNOWER” is no exception to this. The band consists of vocalist Genevieve Artadi along with drummer and keyboardist Louis Cole, who create a sound which borrows elements of uptempo funk music and pairs it with complex jazz harmony and bold EDM production techniques. Sam Ribakoff sums up the effects of their music, “If you’ve heard any of Knower’s music, you can imagine how losing one’s mind can be a possible side effect.”
Shocking ones audience is nothing new in music or any sort of art. In a New York Times poll, readers were asked what they thought was the most shocking piece of art from the past century. While Stravinsky’s “Rite of Spring” placed 3rd in the poll, it is noted that the recent performance of the work by the New York Philharmonic did not cause any stir. This is testimony of the fact that our culture has desensitized itself to things that were once surprising. Naturally, catching the attention of an audience with music and visual is immensely more difficult for Artadi and Cole today than it was for Stravinsky approximately a century before.
It doesn’t stop there. Knower is notorious for sporting a wardrobe that matches the level of absurdity in their music. Here we can see Louis Cole dressed in an absurdly oversized corn t-shirt that could double as a Halloween costume, while Genevieve sports a rain poncho and her hair put up in a style that matches the size of her own head.
Perhaps the best example to demonstrate just how intense KNOWER’s work can be is the music video for the song BUTTS T**S MONEY.
The concept of the song is simple, “Butts and tits and money, Cause I’m broke and ugly.” The lyric seems to note a reliance on sexuality to promote music. Vocalist Genevieve Artadi demonstrates this within the video. She is shown thrusting with hands on her hips and even riding an inflatable swan while wearing a bathing suit. These visuals bring the lyrics to life and make the subject matter a very real thing.
Sonically, the song has an intense impact, featuring Cole’s strong and funky drum beats, a fat sounding bass synth, and Artadi’s screaming line “GIVE IT TO ME NOW.” The music video only further emphasizes this powerful sound; at the start of the chorus, a CGI visual is used to show two penis shaped rockets shooting through Cole and Artadi’s heads. This is followed by flashing lights of the word, “SEARING,” aggressive dancing from the band, and a multitude of green screened Genevieve Artadi’s. When questioned on this creative concept, Cole responded, “We just go with what looks cool that has like a off the bat visceral impact.
Seemingly, Cole’s mission is achieved with the video. In the comments section, many reference drugs to stress this impact of the experience. Youtube user Skeepan writes, “Holy fUCK this is not the shit you watch when you’re high. I say this not at all because I was high when watching, but because I had to make sure I wasn’t in the middle of the video.”
KNOWER has a message and is set on being heard. By implementing such extreme visuals to a song that is already so vivid in its message and its sound quality, Cole and Artadi create an experience that is heard through all the noise of the modern world.
First things first: if you’ve never heard of Janelle Monáe, you need to check out her “Emotion Picture” entitled “Dirty Computer.”
The entire video is around 49 minutes long, and it’s worth every second. The music and lyrics are paired with rich, thought-provoking visuals, including the infamous “pussy pants” from the song “PYNK.”
The lyrics themselves send the message that men need to listen to women; that women demand the space to be heard and acknowledged. The visual reference itself may come from from Sebastian Lelio’s film “A Fantastic Woman,” about a transgender woman whose identity is at odds with the identity ascribed to her by society. However, an even earlier source for these references may be a photograph by Armen Ordjanian. Eric Kohn writes, “Ordjanian’s photograph is a feminist meditation on a woman seeing her identity reflected in her physicality, while the shot in Lelio’s movie implies the feelings of a woman whose gender identity transcends the limitations society imposes on her, and Monaé seems to be exhibiting a more explicit message of female empowerment in a vicious battle of the sexes.” Clearly Monaé’s use of this image, and previous meanings associated with this image reinforce her dialogue on female identity, empowerment, and resistance.
Unsurprisingly, the Youtube comments for “Django Jane” are overwhelmingly positive:
Whether we realize it or not, an extreme gender binary is presented to us the moment we are born into the world. Pink means girl. Blue means boy. You want to be a princess, step over here. You want to play football, step over there. From day one, individuality is stripped from us at the expense of societal expectations for our gender. From the clothes we wear to the things we say, our whole lives are dictated by a limited and quite unreasonable presumption of normality.
If this gender binary is already thrown upon us at such an early age, what does this say about modern society, and how might it affect those who might not fall strictly on one side or another?
Well, the music video for Belgian rapper Stromae’s “Tous Les Mêmes” presents this issue in a very creative, engaging, and entertaining way.
In the video, Stromae is dressed as one-half male and one-half female, changing positions in the camera frame in order to take on the role of one or the other. While presenting as the male persona, the lighting of the scene is green, and he acts rough, rude, and dominant. In contrast, while he inhabits the female persona, the lighting is pink and he acts restrained, gentle, and submissive.
It is extremely interesting to read the translated lyrics once on their own, and then again with the video. Stromae is able to quickly turn from male to female within two consecutive lines, changing perspective of the narrative. Here are two consecutive moments of the video in which Stromae completely switches characters and mannerisms:
His male persona frequently mentions having an argument during “that time of the month,” referring to a male’s preconceived notion about a woman’s irritability during menstruation. The female Stromae appears to be objectified and taken advantage of. These two dichotomies at last interlace at about 1:09 in the video, when both genders are presented at once, with half of the background green and half pink:
Stromae then dances along his counterparts with extremely interesting movements that combine the stereotypical softness of femininity with the harshness of masculinity. By seeing Stromae as half male and half female, the viewer is introduced to someone that is not limited to the confines of one category or the other. Instead, this person contains a multitude of qualities that are not simply preconceived based off appearance. This effect allows for a really incredible moment, and one that can only be achieved through the production of the video. Sure, the tune of the song is catchy, and the lyrics do stand on their own…but only through the presence of the video does the full effect of Stromae’s work come to life. Stromae’s music video utilizes different colored lighting, elaborate set design, and dancing in order to help complement the effectiveness of his music.
I don’t look at this music video as pushing a transgender or non-binary agenda. Rather, I see it as acknowledging a fault within society, and suggesting that perhaps men are allowed to be vulnerable, and women are allowed to be tough.
The fact that this video is readily available on a platform as widespread as youtube isan incredible advancement in technology. Not only can someone listen to Stromae’s music at home, but they can actually watch images that correspond to it as well. This is something that was unheard of a century ago. The combination of image and sound elevates the two separate art forms to create something incredibly engaging. This combination’s early introductions stem from Wagnerian opera and Russian ballet, in which the movements on stage reflected the music emerging from the pit. Today’s tech-savvy world allows for an even greater array of visual and musical possibility.
Despite the frequent French trolling in the comment section of “Tous Les Mêmes”…
…there are a few meaningful and relevant comments. Some might come away from the video with an idea similar to Muhammad Fachry’s:
But this isn’t necessarily true. The title of the song, translated to “All The Same,” is repeated throughout the song, especially towards the end. It is easy to see where Fachry is coming from, especially because of the lyrics, “You men are all the same / Cheap macho men / Bunch of unfaithful fools.” In this case, “All The Same” would refer to men in general. But I see this title under a different light. I believe that “All The Same” refers to both men and women. It is arguing that the stereotypes presented in the video are just that: stereotypes. Men and women are allowed to be––in ability, in intellect, and in personality––the same.
I enjoyed this thread of comments in particular:
Brad Bury writes, “It’s good to remember that being a woman is not having particular clothes, makeup or mannered body movements.” Mary Strawberry then asks, “What is being a woman? Or a man, for that matter,” to which DankWolf # very fittingly replies, “a human.”
So, about a year ago, Janelle Monáe blessed the world with her album Dirty Computer, which contained 14 super amazing tracks, and was also nominated for the Grammy Award Album of the Year . One of the most notable was her song PYNK:
As you can probably guess from the thumbnail, this video blew up the internet and simultaneously summoned the community of internet dwellers to emerge from the deeps of the net and provide Janelle with the worship and praise she deserves:
When discussing the nature of this song, Monáe describes something more of an anthem or manifesto rather than your generic 21st century love song, saying:
“PYNK is a brash celebration of creation. self love. sexuality. and pussy power! PYNK is the color that unites us all, for pink is the color found in the deepest and darkest nooks and crannies of humans everywhere… PYNK is where the future is born….”
The idea of the future being born with PYNK is prevalent throughout the entire music video. Right from the start, PNKY creates this futuristic and seemingly unearthly landscape: The floating car seen in the middle of an entirely pink-hued desert shows a different world where the freedom of “sexuality” and “self love” that Monáe describes is a reality, subtly implying that this pink world is what we should strive to have. Throughout the course of the video, the color transitions from the futuristic pink overlay (which symbolizes this new world) to more real world color, which implies that this “pink reality” is attainable and we are on the path towards it (but not quite there yet).
Throughout the piece, there are several visual images that create quite an impact. Most notably perhaps are the Vagina pants. These pants, whose coloring resembles the two tones that make up the labia majora and the labia minora, provide a powerful (and in the eyes of some commenters, “graphic”) visual representation of the “pink” she is singing about. It is also worth noting that everyone’s vagina pants look different: they are all different widths and sizes with different ratios of light pink to dark pink, showing that there is no one “correct” way a woman’s vagina, and by extension, a woman should look.
But, it’s not all about vagina. Like most of Monáe’s songs, the lyrics of PYNK are packed with multiple meanings. Monáe sings: “Pink like the inside of your…baby / Pink like the walls and the doors…maybe / Pink like your fingers in my…maybe / Pink is the truth you can’t hide / Pink like your tongue going round, baby” while the backup vocals reminds us that “deep inside, we’re all just pink.” So even though this song talks a lot vaginas and sex, it also focuses on the fact that in the end the other “pink” parts of a person, which Monáe mentions later in the song when she sings “Pink like the folds of your brain, crazy” and “Pynk, like the holes of your heart,” are equally as important and valued.
This song also isn’t all about female sex, from the opening line “Pink like the inside of your…baby” and when it is sung again in the second verse as “Pink like the inside of your…maybe,” Janelle Monáe acknowledges the fact that not all women have vaginas, therefore making the song about more about gender than a women’s sex. Monáe extends “pynk”-ness outside of physical genitalia, showing that being a woman and being “pynk” don’t have biological limitations. This is not only hinted at in within the lyrics, but also shown visually as two of the women are not wearing vagina pants; which really shows the incredibly amount of detail that went into crafting the subtleties of the song.
One of the most important things that PYNK does is find a way to display and celebrate female sexuality without trying to appeal to the male gaze. The male gaze, for those who are unfamiliar, is an artistic term coined by film critic Laura Mulvey to describe the depiction of women as sexual objects for the pleasure of the male viewer from the masculine, heterosexual perspective. Monáe’s depiction of women visually comes out of a desire to celebrate the beauty of all women. This idea culminates visually during the second chorus when Monáe is sporting this number:
First the pubic hair, a direct act of rebellion against the male gaze, which bolsters the ridiculous idea that in order for a woman to be most pleasing or attractive to a man she must be hairless or she is considered unattractive or undesirable. The bold hands-on-hips confident stance that Monáe has in this moment is incredibly empowering; shattering the notion that only a person who looks a certain way can be confident. Then there is the “sex cells,” a fun play on words, with “sex cells” like reproductive organs and also the fact that sex sells. Of course, last but certainly not least, their is the pink background which emcompasses the video at all times.
Like any racy and progressive music video, PYNK received its fair share of negative reactions. Some were pretty outrageous and made some outlandish accusations:
However, some people did express some alternate points of view that were more…earthly:
Although it is understandable why some people may have viewed PYNK in this way, there are several holes in these arguments that show a lack of understand of the entire concept of the video. The “too styled” and “too obvious” nature of PYNK that lisa evers complains about was the Monáe’s intent. By creating a highly stylized and obvious cinematic world, Monáe is more successfully able to exaggerate how crazy it is that we need to have music designed specifically to empower women in the first place (shouldn’t female empowerment be a given in our society?). By creating an obvious overlay, Monáe is also able to more effectively include the hidden meanings and double entendres throughout the entire piece, making them more understandable by a broader range of people (did you catch the “I grab back” @ to Donald Trump at 2:26 or all the trophies showing female athletes at 2:51?).
In response to TheBlackBird WhoAnnoyedPoe; the song and video, solely based on the fact that there is so much symbolism and is so well constructed verbally, makes it impossible for it to be “dumb,” regardless of whether or not you like the music or not. You can disagree with the concept and the execution of the video, but it technically isn’t “dumb” due to the sheer amount of intelligence needed to create symbolism in language. The point of how “men don’t going around empowering themselves in dick costumes” is a rather interesting one. Yes, that doesn’t happen in modern society, but perhaps it’s because we in exist in a world where men are born into a position of empowerment automatically and therefore these drastic measures of reclaiming the power behind their genitalia is unnecessary? This comment also highlights the stigma around genitalia that Janelle Monáe addressed through the use of her vagina pants: Why is it that a vagina is only viewed positively when it is associated with sex and male pleasure (especially in heteronormative culture)?
That is part of the beauty of Janelle Monáe’s PYNK; it addresses all of these unanswerable questions in some way shape or form. PYNK highlights powerful message of self-love, acceptance, and the embrace of female sexuality in a way that is playful and a little outlandish while still having incredible meaning and symbolism behind every choice. PYNK is an anthem for empowerment, an song to inspire and celebrate women in modern day society.
The All of Bach project is an undertaking by the Netherlands Bach Society—the legendary Dutch period ensemble “on the vanguard” of Bach scholarship and performance practice—to produce a recorded video anthology of the entire opus of the Eisenach master. For instrumental works not scored for their core ensemble they have reached out to soloists, many of international repute: harpsichord works have been recorded in domestic settings, in seeming homage to the musical interiors of the Dutch Golden Age. Christian Rieger’s filmed performance of the charming E major Prelude and Fugue—if one ignores the absence of ruffled collars and tights—grants one entry to a living Vermeer canvas.
A different artistic lineage, however, is being perpetuated in what is by far the most popular video of the extant harpsichord collection: in Jean Rondeau’s breathtakingly sublime rendition of the Aria mit 30 Veränderungen, better known to posterity as the Goldberg Variations, BWV 988, director Jonas Sacks and cameraman Petr Cikhart grant us a camera obscura of a setting perhaps even more intimate than the domestic interior—the alchemical lair of the recording studio. This union of the Goldberg Variations and the recording studio milieu inevitably invites comparison to Glenn Gould’s 1981 video rendition of the same work, directed by Bruno Monsaingeon and released as the third volume of GlennGould plays Bach.
Like Sebald inheriting Kafka’s propensity for fable or Malevich inheriting Kandinsky’s spatiality, the continuation of a tradition asserts, by itself, a strong aesthetic position. Monsaingeon’s 1981 video recording can on one hand certainly be regarded as a visual artifact that merely accompanies Gould’s audio recording, but it is more usefully understood as an exposé of Gould’s fundamental aesthetic beliefs. We know this is the case because Gould was obsessively involved with personally perfecting every aspect of his publications—the interview he did with Tim Page on this particular recording, for instance, was entirely scripted, tangents and bad jokes included. By preserving the most important aspects of Monsaingeon’s production—and thereby preserving Gould’s deliberate methods of self-presentation—Sacks’s video clearly conservates Gould’s core aesthetic values.
As is well-known, Gould abandoned concertizing early in his career and devoted himself to the recording medium. In his essay on the ideological overlap of Glenn Gould and Marshall McLuhan, Paul Théberge identifies how Gould’s embracing of the studio can be understood in light of some of Gould’s key ideas. To begin with, Théberge identifies Gould’s use of technology “as a way of maintaining contact with, and a way of protecting himself from, the outside world.” Gould exploits the communicative potential and ritual-free medium of recording by prefacing his performance with a discussion, with director Monsaingeon, about his choice of takes. Like in Gould’s many telephone-only friendships, he is enabling, via the video medium, a particularly intimate mode of communication—an insight into his creative process—while simultaneously dictating the terms of this communication. Rondeau’s performance is similarly paired with an expository video:
The very existence of such a video exposition already indicates a clear break from concert etiquette and therefore the traditional primacy of live concert performance (and the distancing of audience and virtuoso). Théberge cites Gould’s aversion to the traditional concert hall performance, his critique of the concert hall as a symbol of “musical mercantilism” and a means of “ego-gratification.” Both Sacks’s and Monsaingeon’s videos evade suggestions of the concert hall milieu. There is a liberalization of perspectives—extreme close-ups, unusual vantage points (including the prominence of low point-of-view shots in both videos), and camera movement. Significantly, there are visible attempts to eradicate the concert hall milieu (and its bourgeois stuffiness). This stands in contrast to the traditional approach to filmed performance, in which, as Melina Esse writes, videographers aim to preserve the illusory liveness of staged performance, via “the persistent interpenetration of the live and mediatized such that there remains no clear distinction between the two,” and indeed often by foregrounding the recording milieu as a localized social context; see the lengthy virtual concert-hall tour that precedes this D minor cello Suite production from the Netherlands Bach Society:
In Gould’s case, this emancipation from the milieu is accomplished by the chiaroscuro lighting and darkening of the mis-en-scène, such that any sense of a fixed space/locale/establishment is obfuscated; in Rondeau’s case, the same is achieved by the use of a large, modernist and (most importantly) chairless recording hall, which seems hermetically sealed from the outside world and therefore inaccessible to intruding audiences. Additionally, both directors evade the conventional direct profile view of the typical concert-goer:
Théberge quotes Gould’s assertion that, in the age of “electronic culture,” “the performer’s once sacrosanct privileges are merged with the responsibilities of the tape editor and the composer,” and, indeed, that “the Van Meegeren syndrome…becomes rather an entirely appropriate description of the aesthetic condition of our time.” The Van Meegeren mentioned here was an infamous Vermeer forger: Gould believed that the forgery of the doctored recording was no cause to be shameful. Indeed, as Edward Said writes, Gould’s most prominent ability as a pianist was the creation of a kind of “art that tries to show us its compositional activity still being undertaken in its performance.” No aspect of this compositional activity needed to be hidden.
This
attitude towards open process is reflected in the cinematography of the opening
Aria in Gould’s 1981 performance rather heavy-handedly by a slow pan from the mixing
console to an engineer’s window-filtered view of the pianist. Sacks’s cinematography
accomplishes the same effect with more subtlety: a tall microphone-stand towers
over Rondeau and his instrument, often visible, hardly hidden, but not
exhibited as a novelty—in fact, presented as an expected, mundane fixture. Abrupt
changes in lighting cue us to the multiple-takes and post-performance
patchworking involved.
These cinematographic choices reveal that video recordings can reveal, often on a subliminal level, core aesthetics of the performer in question. Not surprisingly, key aesthetic differences in Gould’s and Rondeau’s approach to the Variations are also reflected in the videography. I’ll mention just one for the sake of brevity, although, as is the case for most such comparisons, countless details differ. Gould was largely uninterested in the physical aspects of piano performance; as Anca Aleman notes in her essay “Non-Judgemental Musical Criticism” (as found in Gould and Variations) Gould was hardly interested in the distinct sound of the piano and the physicality involved in its sound production. He could have been playing harpsichord, organ, or string quartet—what was vital was the clarity of polyphony. As Théberge notes, Gould’s pianism maximized clarity to bring out the most subtle layers of musical structure and detail, a direct antithesis to the “cavernously reverberant” sound of the traditional concert hall. Gould removes the fallboard, such that he is receiving the most direct—and hence clearest—sound output of the instrument, and the video largely focuses on the space surrounding Gould and his head: the space where the sound is being conceptualized, processed, and re-conceptualized, rather than the space from where the sound emanates and dissipates. Rondeau, on the other hand, according to his video introduction/interview to his recording, is intensely drawn to the harpsichord’s sonority, something “delicate and fragile,” and its lute-like physicality. Indeed, he describes the Goldberg Variations as an “ode to silence,” even a “caress” of silence; it is no surprise, therefore, that Sacks tries to capture this sonic caress by featuring long close-ups on the harpsichord’s visually delicate strings and aerial shots of the cavernous recording hall, in which one can almost see the single diminutive sounding body, the harpsichord, dissipate its energy into a vast space of responsive silence.
I was somewhat surprised to see that audience reactions generally avoided Gould allusions—even besides the numerous videographic parallels I’ve pointed out (which clearly place Rondeau’s performance as a successor to Gould’s thought), Gould’s legacy hangs over the Goldberg about as much as Herbert von Karajan’s hangs over the Berlin Philharmonic. We could perhaps ascribe this to the fact that, as Théberge notes, “in an economic system that seeks to produce not only the objects but also the conditions of consumption” (i.e. the economic system of our current digital capitalism) “it is the recording and broadcast industries that should be regarded as the most dynamic symbols of that system,” a phenomenon that has, in effect, realized some of Gould’s “prophecies.” In other words, since corporations in our age are just as intent on selling consumers ways of listening to music—Spotify, YouTube music—as they are on producing the music itself, recordings have really become the lingua franca of the musical economy. As such, the “statements” asserted by Monsaingeon’s videography are scarcely more than the “norm” for the twenty-first century viewer-listener.
This probably isn’t the case, however: despite the radically open-access nature of the All of Bach project, it seems that audiences are unable to move beyond the traditional expectations of the concert hall.
As Said notes in his aforementioned essay, the traditional concert pianist, via “digital wizardry,” sought to “impress and ultimately alienate the listener/spectator,” and it was Gould who first transformed mere show into “provocation, the dislocation of expectation, and the creation of new kinds of thinking.” Yet, it is clear that online audience members like Norman Astrin are not yet prepared to take part in this dialogue between equals, and insist on alienating Rondeau as an other. Even laudatory comments fail to accept equal footing with Rondeau, despite his casual dress and modest demeanor:
In today’s culture, a music video is much more than just a video of the artist singing their song in a well designed set. A music video is a representation of who the artist is and what they want to portray. Whether it be a short story, an animation, or even a comedy short, these are playful, artistic choices that make them unique. They become original to their sound but as well as what they like to create and portray. One band that is a perfect example of this is the band Ok Go.
Ok Go is a four piece rock band from Chicago that have created their own unique artistry with their music as well as their quirky music videos. From making a Rube Goldberg Machine or filming in zero gravity, Ok Go has created numerous, iconic music videos that push the boundaries of creativity. Some of the most recognizable videos like “Needing/Getting” or “I Won’t Let You Down” have over 40 million hits on YouTube and both music videos are incredibly different.
“Needing/Getting” is the four of them in a car that has been modified with the attachments such as pneumatic arms and devices. They drive around a designed course hitting various instruments or objects that display the same pitch as their song. This is one of their biggest hits to this day with over 40 millions views.
On the other hand, “I Won’t Let You Down” was shot using Honda’s UNI CUBs. These are personal mobility units that is controlled by the rider shifting their weight. It starts off with them doing some choreography with just the four of them and they begin to add more people in the mix. It eventually turns into a bird’s-eye-view shot which creates the effect of a pixelated screen. This was another big production into making a music video.
Ok Go has many other videos that have this high production value to it. They truly try to be as a creative as they can and do something different. The videos are thoroughly planned out and have quality camera work to it. However, they first success was complete opposite. There single “Here It Goes Again” off their second album “Oh No” became an instant classic in both pop culture and the YouTube community.
In “Here It Goes Again” visual or image is the main center point that makes this video so interesting to watch. The four of them line up perfectly with all the hits or held notes in the song. They choreographed the whole thing that fit perfect with the song. As great as the song is, the visual component takes it to a whole new level. It is light hearted, goofy, funny, but there is also a level of respect. They learned all these moves and synced it up perfectly to the music to create a simple but quirky video.
In the video, the ratio of likes is 350,000 to 6,500 dislikes. That gives the general vibe of how people have reacted to this video. The first comment I found intriguing was written by Cameron C. 5 years ago. He said “Dear Most Musicians who are popular nowadays, Notice How this video had exactly zero shots of: boobs, spending money, drugs, general opulence, how great your life apparently is. Yet, this is still a good video. Did you take notes?” with 460 thumbs up. This comment points out the contributing factor of what many music videos tend to do. They would show this false sense of life where is there is not a worry in the world and just show off the production value. There was no creativity or artistry in those types of music videos at all. Cameron seems to appreciate that fact that Ok Go did not have any sort of money but still made an amazing video.
Pepperoni Playboy said “People don’t realize the most amazing part about this video…it was all in 1 take. No cuts, editing, or mess-ups” 2 weeks ago with 24 thumbs up. He/She wants to remind everyone who watches this video that it is only one take. They cannot cut or edit a part in. They have to nail every move and pull off this video. Pepperoni Playboy seemed to appreciate the dedication Ok Go put into the video.
On the other hand, Fntime commented “Low Budget, yes. Good music, no.” 4 months ago (no reactions) which was of the few negative comments I found. There was no reaction to it but whoever this person is clearly does not like the music. They recognize it is a low budget production but I guess the music was not clicking with this person. He/She felt the need to say the music was not good but do many other people’s ear, “Here It Goes Again” is quite an enjoyable song.
Ok Go have been able to create these engaging, interesting videos for over 10 years. Whether they a whole production a design team or just a single camera, they are able to make a music video anyone can enjoy. It interests the viewer and really never makes them lose interest in what they are watching. “Here It Goes Again” is a video that has affected millions and will continue to do so. It is clever, witty, and just fun to watch. It adds more to the music and really enhances the experience when listening to it. In the end, Ok Go has created many music videos that continue to put a smile on someone’s face no matter the who they are.
As technology grows, the boundaries of the musical experience continue to expand. Ironically, this music video, from the group KNOWER, comments on the government’s invasion of privacy through technology. KNOWER is a duo band comprised of Louis Cole and Genevieve Artadi that combines jazz, disco, dubstep, funk and all sorts of other genres with their self-made videos on YouTube. With 1.5 million views and 29,000 likes, it has become quite popular since its release in early 2016. It is quite a spectacle to watch, accompanied by an incredible musical experience with all the drops and catchy synth grooves. Some people may not be able to handle the grunge and the high intensity, but something about watching about it is addicting. Fair warning, listen to this video and you’ll be looping “the government knows when you masturbate” in your head for the rest of day. His song has been very well reviewed by a large audience and his dramatic use of costumes, dancing along with multiple audio/visual effects elevates the musical experience to another level.
Evidence of this musical experience can be found in the infamous YouTube comments. Upon first review of the comments, they are all relatively positive towards the video and are very supportive.
Evidence of this musical experience can be found in the infamous YouTube comments. Upon first review of the comments, they are all relatively positive towards the video and are very supportive. This first comment really strikes me as a great way to sum up this video in three words. This video takes a disturbing topic not typically discussed, and makes a huge monumental presentation out of it. The ironic use of an upbeat and catchy tempo to explore a very awkward/dark topic is genius.
Indeed, there are a lot of different images displayed in this video. Everything from the patriotic suits, president masks on the background dancers, clips of blowing up houses, army soldiers, and clips of political leaders make on head spin after the first take. It is a lot for the listener to absorb, but I believe that it complements the intensity of the song itself, and that is why it really works.
Another comment points out how comedic the performance is. It adds another element to the musical performance that makes it unique. With the aid of technology, the synth/dubstep pads in the song, as well as the audio visual effects, it provides a humorous factor to this rather home-spun musical experience. It is funny in many different ways including the weird content and the offbeat reference to Snowden. It also provides the listener relief while focusing on a sensitive issue.
One aspect of the performance in this video cannot be forgotten: what is the purpose of this song and is it being realized? One comment even provides a “thank you” to KNOWER for writing this song. It is almost as if it this issue was not discussed enough, and that this song was bringing awareness to both the people and the government about our surveillance state. Given the amount of likes on this comment, it seems that this statement was well supported by others as well.
Last but not least, we cannot forget the music itself:
The beginning synth pad has a futuristic/electronic feeling that has been stuck in my head for days. There is no way that this song can’t get you bobbing your head at the minimum. This song can be appreciated by both unexperienced listeners and musicians. A trained musician may have heard the jazz harmonic substitution, going to E major instead of Eb major in the third bar of the last vamp before going back to F major in the first chorus (1:24). This provides a surprise to listeners right before the break going into the second verse. The catchy and repetitiveness of the chorus will appeal to just about any listener even if they might be offended by some of the lyrics.
I believe that with the overwhelming support by the YouTube community and outside sources, we can recognize the importance of this music video. This video has a lot more to it than the weird impression you may get in watching the first 10 seconds. This video is political, comedic, relatable, and musically satisfying and really pulls people in to watch. Most importantly, the technological aspects in both the music and video were imperative to projecting this songs message convincingly.
Music videos were at first used for marketing and advertising purposes. They were used to increase the sale of a certain album or a song. However, music videos has also been a great tool for artists to use to complement their songs. A music video usually gives one’s song greater meaning and an easier way to understand what the music is about. The sounds, visuals, and the effects all contained in the music video and the music creates a unique experience that is its own. The artist can use symbols or references to make their music video more relevant and deep. One of the sensational songs that uses the music video make the song greater is Bohemian Rhapsody.
There are six different parts in this song that is very different from each other. They all use a different musical style such as rock, ballad, or even opera. As the musical styles change, the visuals and the mood of the music video also change to fit the style that is being played. The song opens with an acapella of a multi-track recordings of Freddie Mercury singing. In the music video, it shows all four members of the band in dim lighting lip syncing the lyrics. The lighting helps with the mood of the slow style of the song. Later in the song, Mercury’s head is more prominent to depict him as the main character of the song as he sings the main lyrics. The other members are shown to be singing the chorus in the background.
After the introduction, the song enters into a ballad. Here, the music video changes to show the members of the band playing their instrument. The lighting here is very colorful but a little dimmed to match the ballad style. Then there is a little guitar slow that helps to transition into the operatic part of the song. Here, just like opera, the members of the band are a different character. When there is a different character singing, that member playing that part will appear on screen. It feels like they are having a conversation because of this. The lights are also dim again just like the introduction here. Towards this end of this section, the music builds up that leads to a rock section. The music video tries to imitate a rock concert here to fit the style of the song. The visuals here are flashier and more dramatic than before which could be described as more calm. The clothing the members wear here are even flamboyant to help. As the song ends, the style and the visual goes back to how it was during the introduction.
I thought that one of the strong points of Bohemian Rhapsody’s music video was how there were many different styles of visuals to go along with the song’s change of styles. I thought that each style matched the mood of the part really well. However, I thought maybe it could have used some symbolisms or allusions to give it greater depth and meaning to the song. I just feel like they could have done a little more with it to enhance the music video whether making the the contrasts between the styles more different or something else. They could’ve maybe tried to emphasize the lyrics with the visuals. However, it was said that the meaning of the song was very individual to the listener. There are a lot of words in the lyrics that seemingly don’t make sense.
Zoom Out
Bohemian Rhapsody is a great example that relates to what we have been learning in class. It shows how the use of technology can improve and be a part of music. Throughout class, we have been learning about how technology is used in a progressive way to change how we consume music. Some examples were recordings and the use of computers to create electronic music. With music videos, the songs that artists created were embedded with more meaning to help convey the message to the audience better.